Tuesday, January 27, 2015

Web Designing for E-Commerce: 5 Key Things to Remember

You’ve thought about starting your own business but weren’t sure where and how to start. You may have lit upon the idea of starting the business on the Web to reach a wider audience, but maybe you disregarded it because you know nothing about web designing Abu Dhabi.

With the growth of the role the Internet plays in people’s lives, you shouldn’t be shocked to find out just how many companies are either expanding online, or else getting started on the Web. True, an ecommerce website can be a bit complicated since it will serve as the hub of your online marketing campaign, eventually. But there are certain benefits you can only experience through an ecommerce website. 

Now, the thing about designing for an ecommerce site is that there are certain things to keep in mind if you don’t want to turn prospective customers away – and you don’t have to be a web development Abu Dhabi expert to figure them out. You just have to think like a customer. Here are a few examples.

1.      Keep the search box visible. You may have worked with the web design company Abu Dhabi you hired to come up with a really lovely layout for your catalogue, in case someone takes the time to really browse through it. That’s fine if the visitors all aren’t sure about what to buy.

However, if someone comes to your site and wants to search for a specific product, it’s best to give them the means to do so right off the bat. Or they might just hit the ‘back’ button instead of staying on your page.

2.      Use intuitive navigation. The menu at the top is usually reserved for key pages, with little ‘tidbit’ pages reached through a sidebar. Don’t just decide on a whim to switch these around, or users might end up frustrated and confused.

The same goes for filters to sort items of different colors, sizes, and so on. Don’t use fancy terms for them just because you want to, unless you’re targeting current paying customers who are already familiar with your jargon.

3.      Have clear product photos. Since your clients can’t touch the products, they have to rely only on what they see. This means they should be able to see how many pockets a bag has, how long the strap is, and if it comes in different colors. Don’t just say “comes in red, black, blue, and beige” – show it, and in as clear a photo as possible.

4.      Show the shopping cart. If the potential buyer can’t find where they have to click to purchase an item they want, they may just end up leaving your site – and you don’t want that happening. Make sure it’s visible, and that customers also know when they’ve successfully added the product to their cart. Transparency about the final cost would also fall under this; include the extra charge for shipping on the shopping cart page, rather than surprising customers with it.

5.      Update the catalogue. Whenever a product is out of stock, you’ll want to either remove it from the catalogue, or gray out the photo and add a ‘sticker’ that reads ‘out of stock’; letting customers opt for a notification once the product is in stock will keep them coming back.

Saturday, January 17, 2015

3 Things to Impose in Your Website for Better Audience Reach

In every aspect a web designer Abu Dhabi concerns himself with, there is no such thing as a second chance to make an impactful first impression. The human mind is hardwired for judgment. Thus, you cannot simply tell it to halt in order for you to present your graphic piece. Much more if your target audience is on a global scale. Site translation doesn’t only pertain to the change in the language.

Take note of the culture

When it comes to determining the high aspect of culture, color is a huge factor. Understand that each color bears a different meaning from one place to another.

For an instance in the west, white is the symbol of purity and cleanliness but when you head on over to China and Japan it is the color of mourning. Another instance is that in North America they see red as the color of danger and strong emotions akin to anger but in China it actually indicates happiness. See the differences?  There are even colors out there that bear political connotations and with that you must do your absolute best to avoid applying orange if one of your target market includes Ireland. Thus, before you proceed in making color alterations, make sure it’s apt with your target market.

Familiarize the reading directions

Ever notice how Japanese books seem like the other way around? That is due to the fact that they are the kind of people who read from left to right. It is very different from the common English language. To put it simply, language affects how a person scans a web page. If people from a certain country read from right to left, there is a high chance that that would also be how they would scan pages.

In furthering the translation of your site to another language, it is imperative that you also alter its navigational course to supplement their scanning endeavors. Every leading web design company Abu Dhabi knows of this simple fact because they are aiming to ace the readability of their website’s contents.

Take flexibility as an avid course of action

As far as every web designer Abu Dhabi is concerned, language also has the ability to affect the overall layout of a website. Every translator knows that the German can take up to 30 percent more space than English. Asian languages are also no different because Chinese and Korean require much less space compared to English. Such differences are actually heinous for professional web creators.


Now that you think about it, translating your site should all be about creating aesthetics that your target viewers would appreciate. Take the aspect of language spacing into serious accounts during your stage design conceptualization. Come up with a template that would shower you with benefits – same reason you would hire a web designer. As much as possible, do your best express flexibility. Think about it this way, the more flexible you are, the more opportunities are going to open for you. 

Thursday, January 15, 2015

Website Design Tips: 5 Basic Steps to Simple Design



A great website can be the difference between failure and success when it comes to online marketing campaigns. If a campaign were shown as a wheel, the website would be the hub, the center. Have you ever seen a company Twitter account without a link to the company’s home page? It would make no sense, right? 

Whether you’re self-employed or acting as an affiliate for other merchants, you need a good website as the headquarters for all your online activities. Having the right products isn’t enough; you’ll need a site that is credible, can convert potential customers, and get you the right traffic. 

It all boils down, then, to website design Dubai. There are many factors to consider when it comes to putting the site together, in fact. The first step, then, is to pay attention to certain steps when putting the site together. 

Whether you build the website yourself, or hire a web designer, here are a few steps you can take to enhance your website. 

1.      Know your market. If you don’t know your target audience, your market, you can’t ensure that the site actually caters to their needs. You won’t also be able to make sure it reflects what’s important to them. Businesspeople, for instance, would prefer professional-looking, uncluttered sites. Teens, on the other hand, like to keep things casual.

2.      Be consistent. Your site’s overall look, design, and feel should be kept consistent all across the board, which means the colors and themes should be the same for all the different pages. Wouldn’t you feel confused if you clicked a link away from a page with a cream background and floral accents, only to find yourself on a pink page with stars?

A confused prospective client is less likely to be converted, so avoid rattling or jarring them with disjointed designs.

3.      Use simple navigation. People in website designing services Dubai usually put important links – company info, a list or catalogue of products, and contact forms – at the top of the page. Links in the sidebar usually lead to information that isn’t as important as those in the header. Still, they’re relevant, and make the site more interesting compared to just presenting the nitty-gritty.

Even if you want to stand out, that’s no reason to reverse this convention. In general, use a horizontal menu for important headings, with a drop-down or vertical menu for sub-headings and the like.

4.      Credentials are important. Being an authority figure in your chosen niche will go a long way to converting possible clients into paying ones. By showing that you know what you’re talking about, you show them, too, that they can definitely trust your services.

Make sure your site contains relevant content that’s up to date. Include a privacy statement on every page – especially on those that ask for personal information, and make sure to provide legitimate contact info.

5.      Be interactive. Clients will love being able to give feedback and ask questions when they want and need to, so make sure they can do so easily when they visit your site for just that reason. Also tailor product suggestions – up-selling or cross-selling certain products – based on each customer’s preferences.

SEO Dubai: 5 Important Points of SEO in Business





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Monday, January 5, 2015

5 Direct Reasons in Hiring a Pro Web Designer

Having problems on how to hire a web designer? There are loads of virtual companies out there who are willing to provide you with just that. However, the real dilemma here is not about finding one. It’s whether or not you are getting one. Let me tell you frankly, the better choice is having one because of these five reasons…

1. Flexibility is their main medium
Having a professional designer does not only mean that you and you alone will be the brains of your operations. This also means that you have a professional consultant who will offer you honest – to – goodness advices on the tough choices you’re going to have to make. Not only that, they will also be keen in providing you with the best sources from which you could generate your active contents. 

2. The experts of technicality
The thing about technology these days is it is ever progressing. Stagnation is not a good thing to it because it is ever moving. Now, when you opt for online packages, chances are they are not proactively up to date. However, when you hire a web designer it’s like having the most proactive, up – to – date website you could possibly have.  Take note, a professional website designer will stay updated in the current technology trends so that they can ensure a spectacular website output for you.

3. Time efficient
As you hire web developer who are bestowed the title of professionals, the web development portion of your company is in safe hands. Actually, web development is a very detail-oriented job that requires time resources that are often times not available to those who are not familiar with it. When you pursue outsourcing your Web development projects to a professional website designer,  you will be granted to focus more on your business and not its promotional aspect because it’s all in good hands. 

4. Hitting the ball of market right on the bat
In this world, direct approach is the most efficient approach of them all. A professional website developer/designer is affluent when it comes to creating a website that is dedicated to its target viewers. There would be no more second – guessing only direct implementation and promotion. 

5. Impressive aesthetic presentation
The thing about a professional website designer/developer is that all you have to tell them what your website is all about and what it aims to achieve. Once they know what these two things are, you can expect them to deliver and present it to you with your expectations actively met. Should there be some points you wish to change, they would actively discuss it with you. 

There may come a time when you would disagree but give it an open mind. When they oppose your demands, they are thinking of another way to make things better. They are there to make things better after all, that’s what you’re paying them for. They are in it to create a website for you that will make your website stand out.